The dangers of being productivity focused

Episode #70: Interview with Twyla Lapointe (50 minutes)

Discussion Topics

  1. Productivity
  2. sustainability
  3. setting realistic goals
  4. crowdsourcing

Twyla Lapointe

Owner of Last Resort Consulting and Recovering Workaholic

Twyla Lapointe is a happily married recovering workaholic whose ambitions include finally making that trip to Italy she’s always dreamed of, having a large family (consisting of children and dogs) and reading all the books on her bookshelf. Oh, and being a successful entrepreneur, but that was really inevitable. She was selling things to neighbours – complete with order forms – when she was 9.

Summary of Discussion Topics:

  • How to know if your productivity culture is negatively impacting your business.
  • The photographer’s definition of productivity.
  • How focus and strategy can greatly improve your productivity.
  • Are you suffering from ‘Shiny Object Syndrome’?
  • The steps involved in getting focused.
  • The importance of carefully choosing where you spend your time.
  • Whether you are ‘sprinting’ or ‘jogging’ in your photography business, make sure you have a finish line, not a never-ending race.
  • The importance of setting deadlines, boundaries, and realistic goals.
  • What are SMART goals?
  • How to ensure your goals are measurable and how this is important for success.
  • The importance of learning how to stop.
  • Find out if you are addicted to productivity.
  • The importance of being self-aware and mindful.
  • How to come to terms with the fact that you may be doing something wrong in your business.
  • The questions to ask to ensure you have sustainability in your business and how to weed through the endless possibilities.
  • How to use crowd sourcing to find solutions and develop strategies to your productivity problems.
  • How to prioritize your tasks and re-examine them to find ways to increase productivity.

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